Business podcasts are still in its infancy but when it comes to
popularity it is considered as one of the most popular on the internet.
There may be many reasons why business podcasts have achieved such a
high level of popularity in such a short time. One very important reason
is that most people (be it "casual" podcast listeners or more
experienced businessmen) have a fascination on how to handle a business
correctly. Most people have a belief that operating a business is a very
hard task and they need all the help they can get in order to make
their business run smoothly and successfully. And if they can get that
information from business experts then all the better.
Another
reason why business podcasts are quite popular is because of the need
for self-improvement. There are people who think that since they will be
investing some time listening to podcasts then it may as well be about
something that will improve themselves personally or professionally.
Business
podcasts are also entering the marketing mix of most companies and
online businesses. Business owners and marketing professionals have
realized that business podcasts are a great way to drum up attention for
a business. A podcast about a business' core market gives the
impression that the business is a prime mover in the industry and a
source of credible information. This will definitely increase the
corporate equity of the business.
Some of the most popular business related podcasts on the internet right now include:
B-EYE-Network
- Solution Spotlights – This podcast are all about one on one
interviews conducted with some of the top software company executives in
different sectors of the industry. The interviews usually revolve
around the insights these executives give with regards to products,
business and industry trends. The interviewees are considered as some of
the most recognized experts and leaders in the industry.
Knowledge@Wharton
– this podcast is actually the online research and business analysis
journal of the Wharton School of the University of Pennsylvania. This
program was launched in order to help bring out the knowledge and
information that the school possesses to a wider audience.
Manager
Tool – this is a very helpful weekly podcast that aims to give
listeners the information, tips and advice in order for them to become
more effective leaders and managers. Every week, a new tool or technique
is discussed in depth so that listeners can be aided in achieving their
management objectives.
Business related podcasts
10/20/2011 07:56:00 PM
Mofienecs
